Cookie Policy
Understanding how we use cookies and tracking technologies
Last Updated: 21 October 2025
1. Introduction
This Cookie Policy explains how GreenLight Digital Media Limited ("we", "us", "our") uses cookies and similar tracking technologies on our website greenlight.digital.
By using our website, you consent to the use of cookies in accordance with this policy. If you do not agree to our use of cookies, you should change your browser settings accordingly or stop using our website.
This Cookie Policy should be read in conjunction with our Privacy Policy, which provides more information about how we collect, use, and protect your personal data.
2. What Are Cookies?
Cookies are small text files that are placed on your computer, smartphone, or other device when you visit a website. They are widely used to make websites work more efficiently, provide information to website owners, and enhance your browsing experience.
Cookies typically contain:
- The name of the website or domain that created the cookie
- A unique identifier (a string of numbers and letters)
- An expiration date (some cookies only last for the duration of your visit, while others persist for longer periods)
Cookies do not typically contain personal information that can identify you, but we may link the information stored in cookies to personal data you provide to us.
3. Types of Cookies We Use
We use different types of cookies for various purposes. Below are the categories of cookies used on our website:
3.1 Essential Cookies
Purpose: These cookies are necessary for the website to function properly. They enable core functionality such as security, network management, and accessibility.
Examples:
- Session cookies that keep you logged in as you navigate pages
- Security cookies to prevent fraud and protect your account
- Load balancing cookies to ensure website performance
- Cookie consent cookies to remember your preferences
Can you disable them? These cookies cannot be disabled as the website would not function without them. However, you can set your browser to block these cookies, though this may affect website functionality.
3.2 Functional Cookies
Purpose: These cookies enable enhanced functionality and personalization, such as remembering your preferences and providing personalized features.
Examples:
- Language and region preferences
- Theme preferences (light/dark mode)
- Form auto-fill information
- Video player preferences
Can you disable them? Yes, but disabling these cookies may affect functionality and personalization features.
3.3 Analytics Cookies
Purpose: These cookies help us understand how visitors use our website by collecting information about page visits, traffic sources, and user behavior.
Examples:
- Google Analytics cookies to track website usage
- Hotjar cookies for heatmaps and session recordings
- Performance monitoring cookies
- A/B testing cookies to optimize user experience
Data collected: Pages visited, time on site, bounce rate, device type, geographic location, referring websites.
Can you disable them? Yes, through your cookie preferences or browser settings. This will not affect your ability to use the website.
3.4 Marketing/Advertising Cookies
Purpose: These cookies track your online activity to help advertisers deliver more relevant advertising or limit how many times you see an advertisement.
Examples:
- Google Ads cookies for remarketing campaigns
- Facebook Pixel for targeted advertising
- LinkedIn Insight Tag for B2B marketing
- Twitter advertising cookies
Data collected: Browsing behavior, interests, demographic information, pages visited, conversions.
Can you disable them? Yes, through your cookie preferences, browser settings, or by opting out of personalized advertising through industry opt-out tools.
4. Detailed Cookie Table
Below is a detailed list of specific cookies we use on our website:
| Cookie Name | Provider | Purpose | Type | Duration |
|---|---|---|---|---|
| _ga | Google Analytics | Distinguishes unique users and tracks website usage | Analytics | 2 years |
| _gid | Google Analytics | Distinguishes users for 24 hours | Analytics | 24 hours |
| _gat | Google Analytics | Throttles request rate to Google servers | Analytics | 1 minute |
| _hjSessionUser_* | Hotjar | Identifies unique user for session recordings | Analytics | 1 year |
| _hjSession_* | Hotjar | Tracks current session behavior | Analytics | 30 minutes |
| _fbp | Stores Facebook browser ID for advertising | Marketing | 3 months | |
| fr | Enables targeted advertising and measurement | Marketing | 3 months | |
| _gcl_au | Google Ads | Tracks conversions from Google Ads | Marketing | 3 months |
| li_sugr | Browser identifier for LinkedIn ads | Marketing | 3 months | |
| cookie_consent | GreenLight | Stores your cookie preferences | Essential | 1 year |
| session_id | GreenLight | Maintains your session across pages | Essential | Session |
| theme_preference | GreenLight | Remembers your light/dark mode choice | Functional | 6 months |
5. First-Party vs. Third-Party Cookies
5.1 First-Party Cookies
These are cookies set directly by our website (greenlight.digital). We have direct control over these cookies and use them to provide essential functionality and analyze site performance.
5.2 Third-Party Cookies
These are cookies set by domains other than our own. Third-party services we use (like Google Analytics, Facebook, LinkedIn) may set their own cookies to provide their services and track activity across multiple websites.
We carefully select third-party services that respect user privacy and comply with applicable data protection regulations. However, we do not control how third parties use their cookies. We recommend reviewing their privacy policies:
6. Cookie Consent Mechanism
When you first visit our website, you will see a cookie consent banner that allows you to choose which types of cookies you consent to. You can:
- Accept All: Consent to all cookie categories
- Reject Non-Essential: Only allow essential cookies needed for website functionality
- Customize Settings: Choose specific cookie categories you consent to
Your cookie preferences are stored in a cookie (cookie_consent) so we remember your choices on future visits. You can change your preferences at any time by:
- Clicking the "Cookie Settings" link in our website footer
- Clearing your browser cookies (this will reset all preferences)
- Using your browser settings to manage cookies
We will not use non-essential cookies unless you provide consent (except where legally permitted for legitimate interests).
7. How to Manage and Delete Cookies
You have the right to decide whether to accept or reject cookies. In addition to using our cookie consent tool, you can control cookies through your browser settings.
7.1 Browser Settings
Most web browsers allow you to manage cookies through their settings. You can typically:
- View which cookies are stored
- Delete all cookies or specific cookies
- Block all cookies or cookies from specific websites
- Accept cookies but delete them when you close your browser
- Set exceptions for websites you trust
Here are links to cookie management instructions for popular browsers:
7.2 Opt-Out Tools
You can opt out of interest-based advertising from participating companies through these industry tools:
7.3 Google Analytics Opt-Out
You can opt out of Google Analytics tracking by installing the Google Analytics Opt-Out Browser Add-on.
7.4 Mobile Device Settings
Mobile devices have settings that allow you to limit tracking and reset advertising identifiers:
- iOS: Settings > Privacy > Tracking > Limit Ad Tracking
- Android: Settings > Google > Ads > Opt out of Ads Personalization
Note: If you block or delete cookies, some features of our website may not function properly, and you may not be able to access certain areas or features.
8. Do Not Track Signals
Some browsers include a "Do Not Track" (DNT) feature that signals to websites that you do not want your online activity tracked. Currently, there is no industry consensus on how to respond to DNT signals, so our website does not currently respond to DNT browser settings.
However, we provide you with multiple options to control cookies and tracking through our cookie consent tool and browser settings as described above.
9. Similar Technologies
In addition to cookies, we may use other similar tracking technologies:
9.1 Web Beacons (Pixels)
Small transparent images embedded in web pages or emails that track whether you have viewed the content. We use pixels for email open tracking and advertising conversion measurement.
9.2 Local Storage
HTML5 local storage allows websites to store data locally on your browser. We use this for performance optimization and to remember user preferences.
9.3 Session Storage
Similar to local storage but data is cleared when you close your browser tab. Used for temporary data during your browsing session.
9.4 Device Fingerprinting
We do not use device fingerprinting techniques. However, some third-party services we use may employ these methods for fraud prevention and analytics.
10. Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our practices, technology, legal requirements, or the cookies we use.
When we make material changes, we will notify you by:
- Updating the "Last Updated" date at the top of this policy
- Displaying a prominent notice on our website
- Re-presenting the cookie consent banner if new cookie types are added
We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies.
11. Contact Us
If you have questions about this Cookie Policy or our use of cookies, please contact us:
GreenLight Digital Media Limited
Email: privacy@greenlight.digital
Phone: +44 (0) 20 7946 0958
For general privacy inquiries, please see our Privacy Policy.